Ayuda Announces Release of BMS Digital X4

Ayuda Introduces 4th-Generation Digital OOH Solution Including New Linux Player, Revolutionary Peer-to-Peer Distribution Architecture, and Enhanced Network Monitoring Capabilities

By Joe Cotugno, Phoenix, AZ

May 2, 2010

At the GO! 2010TAB/OAAA Out of Home Media Conference and Marketing Expo, Ayuda Media Systems, developer of the world’s most advanced media management platform for D/OOH companies, today announced the upcoming release of the 4th-generation of their BMS Digital software package. BMS Digital X4 will contain innovative new functionality including a completely new Linux player, revolutionary peer-to-peer distribution technology, and enhanced network monitoring and remote management capabilities.


Ayuda Media Systems (Ayuda) has been providing the D/OOH industry with the world’s most sophisticated media management platform for over 10 years. As the developers of the Ayuda Platform (which notably includes Juice™, Splash™, BMS™, Zest™ Rewind™, Cerebro™, and now, Alto™), Ayuda’s products have invoiced over two billion dollars in OOH billing and provided media management functions for more than 500,000 advertising faces globally. The Ayuda Platform is cloud-based, and includes functionality for D/OOH networks such as avails and proposal generation, invoicing, lease payouts, financial reporting, inventory management, scheduling, content management, mapping, network monitoring, business intelligence, a free software player, real-time annotated proof of play, and the world’s only D/OOH vendor focused CRM. Ayuda was founded in 2003 by ex-Microsoft employees with the mission of empowering the D/OOH industry with state-of-the-art tools that make D/OOH easier to manage and buy. In November 2012, Microsoft presented Ayuda’s Splash™ product with the highly coveted Windows Azure Application – Partner of the Year Award for its use of the Microsoft Azure Cloud. Visit www.ayudasystems.com


Joe Cotugno
Partner, Senior Vice President of Global Client Services
Ayuda Media Systems
+1 (514) 845-0824 x200