Ayuda Announces Release of BMS Digital X4

Introduces 4th-Generation Digital OOH Solution Including New Linux Player, Revolutionary Peer-to-Peer Distribution Architecture, and Enhanced Network Monitoring Capabilities

By Joe Cotugno, Phoenix, Az

May 2, 2010

At the GO! 2010OTAB/OAAA Out of Home Media Conference and Marketing Expo, Ayuda Media Systems, developer of the world’s most advanced media management platform for D/OOH companies, today announced the upcoming release of the 4th-generation of their BMS Digital software package. BMS Digital X4 will contain innovative new functionality including a completely new Linux player, revolutionary peer-to-peer distribution technology, and enhanced network monitoring and remote management capabilities.


Ayuda Media Systems (Ayuda) has been providing the D/OOH industry with the world’s most sophisticated media management platform for over 10 years. As the developers of the Ayuda Platform (which notably includes Juice™, Splash™, BMS™, Zest™ Rewind™, Cerebro™, and now, Alto™), Ayuda’s products have invoiced over two billion dollars in OOH billing and provided media management functions for more than 500,000 advertising faces globally. The Ayuda Platform is cloud-based, and includes functionality for D/OOH networks such as avails and proposal generation, invoicing, lease payouts, financial reporting, inventory management, scheduling, content management, mapping, network monitoring, business intelligence, a free software player, real-time annotated proof of play, and the world’s only D/OOH vendor focused CRM. Ayuda was founded in 2003 by ex-Microsoft employees with the mission of empowering the D/OOH industry with state-of-the-art tools that make D/OOH easier to manage and buy. In November 2012, Microsoft presented Ayuda’s Splash™ product with the highly coveted Windows Azure Application – Partner of the Year Award for its use of the Microsoft Azure Cloud. For more information about Ayuda, visit www.ayudasystems.com

Joe Cotugno
Partner, Senior Vice President of Global Client Services
Ayuda Media Systems
+1 (514) 845-0824 x200